ZenStorming

Do you understand how to come up with new ideas for products and bring them to the next level?  Are you tired of staring at blank sheets of paper and second guessing if your ideas are any good?

Over the years I’ve created and leveraged systems that result in repeatability in your creative efforts.   There are tools and techniques that psychologists and scientists have been studying for years, and I continue to research and use the best of these to drive product ideation.

Many people tend to treat innovation and creativity as two entities, related, but not the same thing.  I like to look at innovation as applied creativity.  But, more important than the semantic distinctions, innovation models can be used to drive creative product development!

Find out from the customer what values you want to deliver and then brainstorm for ways to create that value.  Sometimes it will result in a product, sometimes a service.  But it’s important you understand what it is you want to do and then be bold enough to pursue that path.

 

There are tools that make this innovation process repeatable.

You’ll find those tools and approaches here!

Please feel free to browse, and most of all, ask questions and contribute!  Please let me know what you need, what you like, what you hate, and I’ll do my darndest to make it happen.

Here’s to innovation!

Stay updated on when I release new creativity/innovation tools!